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Clean Creatives


What is it?

Pledging not to work for fossil fuels polluters is the best way to show you are committed to a sustainable future for the creative industry. Continuing to work for fossil fuel companies poses risks to agencies’ reputation, recruitment, and retention. Sustainable brands need clean agencies in order to grow. As creatives and leaders of agencies, the pledge says that you will decline future contracts with the fossil fuel industry. As clients, it says you will decline work with agencies that retain fossil fuel industry clients.

Type:
Accreditation
Recognised in:
Global
Typical cost:
Unknown
Typical timescale:
Unknown

Associated keywords

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Diverse Talent says...
The "Clean Creatives" Accreditation offers a valuable opportunity for companies to showcase their commitment to sustainability and the environment. By pledging not to work with fossil fuel polluters, companies can demonstrate their dedication to creating a more sustainable future for the creative industry.

Obtaining this accreditation can positively impact a company's reputation, recruitment efforts, and employee retention. Sustainable brands are increasingly seeking clean agencies to partner with, and by aligning with their values, you can position your company as a preferred choice for these clients.

Furthermore, the accreditation can enhance diversity and inclusion efforts. Companies with this accreditation are matched with more candidates in the Diverse Talent app, thanks to our algorithm. This presents an opportunity to increase diversity within your workforce and benefit from a wider range of perspectives and ideas.

It is important to note that the accreditation does not guarantee immediate results, but it serves as a powerful statement of intent. It showcases your company's alignment with sustainable values and can attract like-minded clients and candidates.

In summary, the "Clean Creatives" Accreditation can improve a company's DEI efforts, reputation, and recruitment prospects. By pledging not to work with fossil fuel industry clients, your company can position itself as a sustainable and responsible partner within the creative industry.
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